Retailer John Lewis, known for its adorable yearly festive ads, told its customers to ‘keep an eye on the skies’ as the advert was landing at 8am
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John Lewis has given fans a glimpse at its much-anticipated Christmas advert, which it has revealed will be released tomorrow.
The retailer, known for its adorable yearly festive ads, told its customers to “keep an eye on the skies” as the advert was landing at 8am.
It also hinted at this year’s theme with its hashtag #Unexpected Guest.
The short ten second clip sees a boy staring out of the window when he notices a multicoloured comet shooting through the sky and crashing down to earth.
Excited fans flocked to Twitter to comment, with one writing: “Christmas starts tomorrow!”
While another commented: “It’s Christmas!!! Can’t wait.”
A third wrote: “Oh my I’m not ready.”
It comes after a number of consumers predicted that a number of mystery installations across London and Newcastle were to do with the advert.
Much like every year, the advert has been kept under wraps, but the John Lewis team appear to have teased a number of mysterious themes in London and Newcastle as head-scratching installations can be found in random locations across the city’s streets.
A number of eagle-eyed fans rejoiced after spotting what they have guessed are “ UFO crash landings” in London’s Southbank and Newcastle’s Northumberland Street.
Sharing snaps of the seemingly random installations, social media users have started to get Christmas lover’s buzzing as they shared snaps of the signs which lay alongside the mysterious art works.
Both the London and Newcastle ‘crash landings’ feature signs which read: “Christmas is landing 04/11/21 #UnexpectedGuest”.
The soundtrack for the 2021 campaign has also been a huge talking point in recent weeks.
Every year, a famous singer can be heard singing a Christmas-related tune in the soundtrack of the advert.
John Lewis Christmas advert date hints – Mystery as installations appear across London
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