From the looks of its most recent Instagram post, it seems that even Primark has given up on the idea that it’s actually summer right now. And who can blame ‘em?
It’s August, and we’re trading in summer dresses and flip flops for jeans and jumpers.
But it’s hard to complain when they’re as stylish as the jeans in Primark’s newest denim collection.
The retailer shared a photo series of the new collection, with seven new pairs of jeans to choose from.
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It added the caption: “Our denim collection has a pair for everyone. Which fit is your fave? Prices from £10/€13/$15 #Primark#Denim.”
Shoppers immediately flocked to the comments to say how much they loved the jeans.
One wrote: “Wow!” whilst another commented: “I love them all!”
The third and fourth pairs seemed to be the most popular among the more decisive shoppers.
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But for some Primark fans, the choice was too much.
One wrote: “Primark: which one is your favourite. Me: yes.”
And that shopper wasn’t the only one who just couldn’t decide. Another said: “All of them,” with a string of heart-eye emojis.
Yet for some of the commenters, too much choice was the very least of their worries. A few pointed out that the new collection doesn’t cater to different body types.
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One commented: “Why don’t you do a tall range? Or all styles in a longer leg? #tallgirlproblems.”
Another agreed that tall women miss out. She said: “Such a shame they aren’t for tall girls. I’m 5.8 and the jeans are always too short for me.”
But it’s not just tall women who don’t feel represented by Primark’s sizing – plus size women raised issue with the collection too.
One said: “But there is nothing for plus size women. We are not all skinny. You need to make clothes for plus-size women and men too.”