Plans have been unveiled for a brand new British cruise line, with gross sales commencing in June and inaugural journeys set to depart next year.
Ambassador Cruise Line will provide a “premium-value, genuine cruise expertise,” a press release mentioned, crusing for the British market from its house port of London Tilbury.
It will provide no-fly itineraries which might be adult-focused and primarily aimed toward the 50-plus market.
Ambassador’s first refreshed ship, Ambience, is designed to carry roughly 1,400 visitors.
There are 798 cabins, a alternative of 5 eating places providing a collection of regionally impressed dishes, together with speciality eating choices, in addition to two cafes, 9 lounges, a swimming pool, spa, day and night leisure.
The maiden season for Ambience commences on April sixth, with an inaugural brief break cruise to Hamburg, earlier than embarking on a blended itinerary programme with sailings to the Norwegian Fjords and the British Isles deliberate all through spring.
The first full year programme (working till May 2023) will encompass 33 sailings visiting a complete of 88 completely different ports, that includes the Baltics and St Petersburg, Greenland, the Arctic and Iceland.
For the winter months, a spread of expedition type voyages will sail to the Canaries, Cuba, the Caribbean, Cape Verde and Scandinavia.
Through funds managed by Njord Partners, London the firm is absolutely equity-financed, with no monetary debt.
The chair of the board of administrators is Gordon Wilson who has over 30 years’ expertise in the world journey trade -including as the chief government of Travelport till July 2019.
Ambassador has a particularly skilled administration group, together with a number of members who have been beforehand with Cruise & Maritime Voyages (CMV), led by chief government, Christian Verhounig.
Ahead of the launch, Ambassador Cruise Line has appointed Lotus UK as its strategic PR and social media accomplice.
Part of W Communications, the firm is chargeable for launching the brand-new British cruise line to UK and Irish media.
Commenting on the appointment, Ambassador chief government, Christian Verhounig, mentioned: “During the aggressive pitch course of, we have been searching for an built-in communications company with a ardour for the cruise sector, demonstrable capabilities and an skilled group that would act as an extension of ours.
“These are thrilling instances, and we glance ahead to working with Lotus to realise Ambassador Cruise Line’s ambitions.”
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