Lamar Joseph showcases multi-million pound London mansions on his fashionable YouTube channel by way of his personal media firm.
However the life prospects of the 24-year-old from West London seemed very totally different when he left sixth kind in 2017.
He at the least had a spot at college however, not sure whether or not he wished to take it up and unable to afford the luxurious of a niche 12 months spent travelling, Lamar began working as a runner at a restaurant in central London.
He informed MyLondon: “I completed sixth kind and had a spot in college, however determined to defer entry whereas I made a decision if I wished to go down the college route.
“Most individuals that take hole years go backpacking world wide however I didn’t have the luxurious of utilizing my time like that or the monetary assets.
Lamar Joseph went from clearing soiled dishes to presenting a web-based property sequence
(Picture: Lamar Joseph (contact Pembridge Media web site for suture utilization))
“As a substitute I began working as a kitchen runner at a nice eating restaurant in Southbank. I’d deal with every part from clearing soiled dishes and cutlery to serving espresso.”
Whereas working on the restaurant, Lamar would rub shoulders with a few of London’s wealthiest residents.
He would typically get informed off by his managers for speaking to them for longer than he was alleged to, however what he stood to achieve outweighed the implications of the telling off.
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“I all the time tried to make the individuals I served really feel comfy and giving them the absolute best eating expertise,” Lamar mentioned.
“I’d ask them about their day and the event they had been celebrating.
“Quite a lot of the time my managers would simply need me to serve the espresso and stroll away however that simply wasn’t me.
“These conversations had been so priceless as a result of they gave me an perception into the assorted totally different profession paths I may purse.”
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In 2017 after two years of working as a kitchen runner, and later a receptionist, Lamar secured a job at an property agent.
Whereas working there, he would be taught in regards to the London property business and in addition uncover what he noticed as a serious hole available in the market.
Lamar mentioned: “I didn’t have any earlier expertise of actual property however I labored onerous and caught on rapidly.
The within of a £27,000,000 Luxurious Knightsbridge residence featured in London Residing
(Picture: Lamar Joseph (should contact Pembridge Media web site for future utilization))
“For 3 years I had a extremely profitable profession, exceeding my annual targets year-on-year and turning into one of many prime rating negotiators within the firm.”
The Covid-19 pandemic erupted in the identical 12 months as he had deliberate to start out his Pembridge Media firm.
However Lamar was dedicated to his plan to launch the corporate and its YouTube property sequence London Residing and left his job on the finish of 2020.
“I left as a result of I had reached the purpose the place the grand ambitions that I needed to begin a media firm wanted all of my power. I wanted to be all in,” he mentioned.
Charlotte Mensah’s multi award-winning Hair Lounge on Portobello Street is featured in Lamar’s sequence
(Picture: Lamar Joseph (contact Pembridge Media web site for suture utilization))
Pembridge Media helps market luxurious properties by means of social media and by way of slick movies that includes Lamar.
He takes viewers into multi-million pound mansions and offers them a possibility to see what the properties have to supply on-line with out having to rearrange a viewing.
Lamar’s channel has taken benefit of the rising recognition of on-line viewings due to coronavirus restrictions.
However he additionally talks in regards to the areas of London the place the properties are, together with visits to native companies, and offers would-be consumers correct context about their buy.
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Lamar mentioned: “There was a niche available in the market for video content material. There have been a number of footage of properties and digital excursions however they had been all impersonal.
“They didn’t present the essence of what London is about, the individuals and the tradition.
“The principle purpose of the sequence and Pembridge Media is to showcase the perfect of what London has to supply.
“I hope that it’s going to encourage individuals to go and see locations they’ve by no means heard of, supply them a singular expertise when searching for houses and in addition assist native companies.”
You’ll be able to subscribe to Lamar’s YouTube channel or try Pembridge Media.
